Klaviyo

Use Redo return and order tracking events in Klaviyo marketing flows

What is Klaviyo?

Klaviyo is a marketing automation platform that helps merchants engage customers through email and SMS campaigns. The Redo integration sends return and order tracking events to Klaviyo, allowing merchants to use them in automated flows — for example, sending a personalized email when a customer creates a return.

What Does the Integration Do?

Redo sends the following events to Klaviyo. Each event can be used as a trigger in Klaviyo flows.

Return Created

Triggered when a customer submits a return.

• Metric: Total return value

Property	Description
ReturnId	Return ID
OrderRef	Shopify order name
NewOrderRef	Shopify new order name
Coverage	covered or not covered
Delivery	label, pickup, or none (green return)
Quantity	Total quantity of items returned

Return Created Item

Triggered for each individual item in a return.

• Metric: Return value

Property	Description
ReturnId	Return ID
Type	refund, store_credit, or exchange
OrderRef	Shopify order name
NewOrderRef	Shopify new order name (if exists)
Coverage	covered or not covered
SKU	Item SKU
NewSKU	Exchange item SKU (if exists)
ProductName	Original product name
NewProductName	Exchange product name (if exists)
VariantName	Original variant name
NewVariantName	Exchange variant name (if exists)
Quantity	Item quantity

Order Tracking Update

Triggered on order tracking status changes. Only available if order tracking is enabled.

Property	Description
Trigger	Tracking status (see values below)
OrderRef	Shopify order name
Date	Date of the tracking event
TrackingPageLink	Link to Redo’s tracking page in the customer portal
OrderCreatedDate	Date the order was created
OrderShippedDate	Date the order was shipped (if shipped)
OrderDeliveredDate	Date the order was delivered (if delivered)
EstimatedDeliveryDate	Estimated delivery date

Order Tracking Update Item

Triggered for each item in a tracking update. Only available if order tracking is enabled.

Property	Description
Trigger	Tracking status (see values below)
OrderRef	Shopify order name
SKU	Item SKU
ProductName	Product name
VariantName	Variant name
Quantity	Item quantity

Tracking Status Values

The Trigger property for order tracking events can be one of the following:

order_created, pre_transit, in_transit, out_for_delivery, delivered, available_for_pickup, stalled_in_transit, delayed, arriving_early, return_to_sender, delivery_attempted, failure, cancelled, error

Other Events

• Customer Account Created — triggered when a customer account is created
• Product Added to Wishlist — triggered when a customer adds a product to their wishlist from the order tracking page

Marketing Consent Syncing

• If a customer signs up for SMS updates on the order tracking page and checks the marketing consent box, the new subscriber is synced with Klaviyo.
• If Redo’s marketing product is enabled, email/SMS marketing sign-ups also create the customer and subscription in Klaviyo.

How to Set It Up

1. Generate a Klaviyo API Key

   Sign in to Klaviyo and go to Settings > API Keys. Click Create Private API Key.

   Enter a name for the key, then choose either Full Access Token or Custom Key. If you choose Custom Key, grant Full Access to the following API scopes:

   • Events (required)
   • Profiles (required for order tracking integration)
2. Copy the API Key

   After clicking Create, copy the generated API key from the success screen.

   This is the only time you can view and copy the key. Store it securely.

3. Send the API Key to Redo

   Send the API key to [e-mail]. The Redo team will configure the integration on our end.

How Long Does It Take?

Setup takes approximately 10 minutes for the merchant to generate and send the API key. The Redo team will complete the configuration shortly after receiving it.

Support

For issues with the Redo integration configuration, return processing, or data synchronization, contact [e-mail].

For issues with access, API credentials, or warehouse operations, contact your account manager or support team.